以下是一篇2000字的市场专业方面的经典论文范例：

Is Crowdsourcing just a Cheap Way for Brands to Develop New Product and Services?

1. An Introduction on Crowdsourcing

The term “Crowdsourcing” is coined by Jeff Howe in his article “The Rise of Crowdsourcing” at the famous Wired Magazine [1]. The innovation is used to define a new type of business mode that distributes work, solicits ideas or solutions from a large group of people,……

2. Crowdsourcing: A Cheaper Solution for Product and Service Development

The traditional process of developing new product and service is conducted within a company or so. The source of task finished is limited physically to a small number of groups domestically or better, globally. The Internet provides an open and location-free platform with tremendously profound resource of intelligence and skilled labor for the requester of problem which is usually capable of collecting more solutions at the same time [3].……

3. Something that is not Cheap at behind

However, Crowdsourcing is not the Holy Grail. You can easily find the implicit cost. A vast number of solutions are proposed by people of diversified background. You can’t even assure the demand is fully understood [2]. Probably,……

4. Conclusion

The Crowdsourcing provides the product manager with an innovative way to collect as many solutions as possible. It explicitly compresses the cost of individual solution. However, the quality and utility of solution is not guaranteed due to insufficient legal constrain in Internet.……

Reference

[1] J. Howe, “The Rise of Crowdsourcing,” Wired Magazine, 2006.

[2] Available: http://en.wikipedia.org/wiki/Crowdsourcing. ……

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